Studio Thom Pfister creates a sophisticated packaging design system. Under the motto "Make it YOURZ", an online configurator (developed by Cobolt Netservices) was provided to choose between background, tape and logo colour as well as typography. There were no limits to creativity. The various elements could be combined and linked as the mood took them. In the end, the participants created their own, very individual chips packaging. Among the more than 1,200 designs submitted for the Limited Editions, 3 packages were selected by an expert jury and community members. These unique YOURZ chips are available in the Zweifel webshop.